The Truth About Your Mindset: Scarcity vs. Abundance - Almond Leaf Studios

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The Truth About Your Mindset: Scarcity vs. Abundance

12/20/2021

business mindset, scarcity mindset, abundance mindset, scarcity vs. abundance, photography business, asheville photographer, wedding industry, asheville business owner, husband and wife team, family business, work life balance

If there’s one thing that no one ever, ever tells you about being an entrepreneur, it’s this: Mindset. Is. Everything.

It’s everything.

See, when you go through the internet and listen to business podcasts and read all the biz books, you’re usually reading things like “work for 3 hours a day!” or “try out this new project management platform!” or “try time blocking!”

Usually, though, you’re not reading things that tell you to manifest what you want, to focus on your soul before your profit, or to look inward before you do anything else.

And I’m convinced that’s deeply, wholly missing from the world of business education.

Because, here’s the thing — entrepreneurial tools and project management and time blocking are all great things. But, without the mindset FIRST, nothing else matters. So, why the heck isn’t mindset a massive focus? I think we should make it one.

Here’s the deal…

Years ago, Almond Leaf wasn’t what it was now — not even close. I wasn’t working with clients who I really, truly aligned with, I wasn’t doing work that really lit me up, and we weren’t building a massively profitable business. Instead, we were building a business that required a massive amount of work without a big payoff.

And, when I had my daughter, we hit a breaking point over here. I needed to take some time off (obviously), but we didn’t even come close to having a profitable framework that was going to allow us to, well, live on our business if we weren’t working in it.

business mindset, scarcity mindset, abundance mindset, scarcity vs. abundance, photography business, asheville photographer, wedding industry, asheville business owner, husband and wife team, family business, work life balance
Still one of my favorite photos of her … on the day she was born, in David’s arms.

That’s when the anxiety and the panic attacks started. We started joking about living in a van by the river and declaring bankruptcy — and then the joke started to sound like way too much of a possible reality.

All of the work I’d done building Almond Leaf started to feel absolutely worthless, too. All I could see in my head was failure. And I had absolutely no idea what to do about it — I couldn’t see a way out. My nervous system was in massive overdrive.

Enter: a big mindset shift.

Even though mine — and David’s — nervous systems were in overdrive and our anxiety was high, we knew that we wanted to make Almond Leaf work. Instead of leaning on scarcity — and the constant worry that we would never, ever be able to succeed — we started leaning on abundance. We started believing that we knew what we were doing. We started to invite more opportunities in, have vulnerable conversations with trusted friends, and believe that we could, in fact, turn things around.

We started piecing together little bits of advice and merging together different systems we found, and things started changing for us. Combined with a newfound abundance mindset and an appreciation for learning and growing, we did a little tweaking to one thing (just one!) in our business:

Our booking system.

And it changed absolutely everything.

We did a ton of research and work on sales psychology and started transforming the way we booked new clients, from the initial inquiry all the way to the experience they had after their event. By that simple move towards an abundance mindset instead of one of scarcity, we were able to back up, see what was working and what wasn’t, and adjust.

So, here’s the question for you…

What is your mindset teaching you about your business? Where is it helping you land? In a place of abundance? A place of scarcity?

Your business can only grow as much as your mindset will allow. Do yourself a favor and spend some time journaling about it to uncover where you might be holding yourself back. Maybe you’ll realize that you need to transform *your* booking process. Maybe you’ll realize that you need to hire someone else. Maybe it’ll prove to you that you’re already doing everything right.

Do yourself that favor, though …

And, psst… if you’re a photographer ready to transform YOUR booking process with the exact same tools, tips, and tricks that we used, The Art of Booking is perfect for you. Keep your eyes open for our launch.